Once-off project
Creative audits
A review of your ads, messaging and landing page, with clear recommendations on what to improve and test next.
Creative Strategist & Copywriter
Research insights. Stronger concepts. A clear direction for your ads.
Hi, I'm Mel!I help DTC brands turn customer research and creative performance into fresh ad concepts, actionable briefs and smarter tests.
Work with me
Ways to work together
Monthly retainer
Monthly creative strategy
Ongoing customer research, ad concepts, scripts, briefs and creative performance reviews. Each week, we develop fresh concepts or build on winning ads through iterations and variations, guided by what your account needs.
Per package
Ad scripts & concepts
A defined package of video scripts, hooks, static ad concepts and visual references that gives your creative team clear direction.
Per project
Customer research reports
Analysis of reviews, comments and competitor messaging to uncover customer objections, buying motivations and advertising angles.
Let’s work on your next move.
Tell me a little about your brand and the support you’re looking for. I’ll review your enquiry and get back to you by email.